Co-Founder & CEO
Kristin Spiotto is the co-founder and CEO of Decoded Strategies. Coming from a background in tech, she cares deeply about businesses who sell an exceptional product, but struggle to clearly describe it. She has merged her love for great storytelling and powerful marketing to help her clients build a messaging strategy that wins more of the right customers.
In 2020 Kristin co-founded Decoded Strategies with her dear friend and longtime colleague Annie Mosbacher. They combined their strengths to build a marketing and retention strategies firm that is dedicated to delivering quick wins that yield long-term results.
Kristin lives in Los Angeles with her family and dedicates any extra time she has to playing Lego with her sons, cooking delicious food and making beautiful quilts.